by Chip Bell | Feb 15, 2023 | Customer Loyalty
Your mother advised, “You don’t get a second chance to make a good first impression.” Correct or incorrect, your customers’ first encounters with you and your organization teach them what to expect as well as whether to return. That first look shapes their...
by Chip Bell | Jan 9, 2023 | Customer Loyalty
This weekend was a time of remembering. My wife and I visited the National Infantry Museum in Columbus, GA. The magnificent museum traces the history of the U.S. infantry through realistic exhibits, amazing sound effects, with colorful displays and graphic movies. It...
by Chip Bell | Dec 9, 2022 | Customer Loyalty
The concept of “ethic” is a philosophy or perspective that is so deeply embedded it shapes what a person considers “right” or “wrong.” We speak of a work ethic as an outlook that drives initiative and ambition. Soldiers may not enter military service with a patriotic...
by wiadmin | Nov 29, 2022 | Customer Loyalty
When I was in combat training years ago, the proper use of combat weapons was obviously on the curriculum. Soldiers spent hours on a rifle range, improving their accuracy. They learned to dissemble a weapon in seconds blindfolded because that might be required for...
by wiadmin | Nov 15, 2022 | Customer Loyalty
One cup of TLC (a spice we all enjoy)A large helping of TPC (Tailor-Made, Personalized, and Customized)A pinch of Unique, Unusual, Whimsical, and DifferentA whole bottle of Excellent Outcome (what your customer requested) Blend well and stir with passion. Be sure to...
by wiadmin | Nov 1, 2022 | Customer Loyalty
I love to fly fish. And, I am fortunate to have the Chattahoochee River running across my backyard only fifty feet from the back door of my river house in North Georgia. It is stocked yearly with beautiful rainbow trout for “catch and release” fly fishing....