Make the First Time a Charm

Make the First Time a Charm

Your mother advised, “You don’t get a second chance to make a good first impression.” Correct or incorrect, your customers’ first encounters with you and your organization teach them what to expect as well as whether to return. That first look shapes their...
Power of Remembering

Power of Remembering

This weekend was a time of remembering. My wife and I visited the National Infantry Museum in Columbus, GA. The magnificent museum traces the history of the U.S. infantry through realistic exhibits, amazing sound effects, with colorful displays and graphic movies. It...