by wiadmin | May 24, 2022 | Customer Loyalty
One of the most famous automobile dealerships in the world is Sewell Village Cadillac in Dallas, Texas. After calculating the lifetime value of a loyal buyer, owner Carl Sewell, author of Customers for Life, said, “If the typical happy customer spends over...
by wiadmin | May 10, 2022 | Customer Loyalty
I have a confession. I almost always go for the “off the beaten path” choice. Tried and true is typically trumped by “I’ve never had that before.” So, you can imagine my reaction when the waiter seated us and handed us the breakfast menu with the announcement:...
by wiadmin | Apr 26, 2022 | Customer Loyalty
A friend of mine has been in the market for a new house. With the seller’s market in full swing, he sold his house faster than he thought and was forced to put his stuff in storage and move into temporary quarters. This week, he raved about a house he saw that...
by wiadmin | Apr 19, 2022 | Guest Post
An organization’s values may shape or inform its culture. An organization’s brand influences how it shows up in the world and how customers remember and relate to it. An organization’s mission defines its purpose, its reason for being. An organization’s commitments...
by wiadmin | Apr 12, 2022 | Customer Loyalty
Robert E. Lee is a plantsman from Independence, Louisiana (no relation to the General.) He is famous for creating the encore azaleas—a hybrid between a standard azalea and a Fourth of July Rhododendron. (I am not making up any of these patriotic...
