by Chip Bell | Jul 21, 2023 | Customer Loyalty
Last week I stopped mid-morning at a local fast-food restaurant and ordered a breakfast burrito to-go. There was no one behind me in the drive-thru lane since it was 10:30 am. The lovely person asked if I would pull across the lot and park; someone would bring out my...
by Chip Bell | Jun 15, 2023 | Customer Loyalty
Mescal is a unique adult beverage I occasionally enjoy. Mescal is in the same beverage family as tequila, but it is made with different types of agave plants; tequila is made only with blue agave plants from the state of Jalisco, Mexico. The tradename of my favorite...
by Chip Bell | May 16, 2023 | Customer Loyalty
A giant cookie bowl shaped like a bright-colored clown sat on a shelf in my grandmother’s kitchen. It was never empty. It seemed to be always grand kid ready. She kept an extra kids pajamas in her bottom right dresser drawer just in case a grandchild elected to...
by Chip Bell | Apr 16, 2023 | Customer Loyalty
When I was a young boy growing up in rural Georgia, the Goat Man was a real legend. He traveled all over the country with a large herd of goats pulling a dilapidated old wagon. I saw him twice over a dozen years. You could smell him coming long before you saw him. His...
by Chip Bell | Mar 15, 2023 | Customer Loyalty
“I write children’s books because there are no unicorns in adult literature, and today’s world needs unicorns.” The quote came from renowned children’s book author Jackson Pearce at a weekend Writers Retreat sponsored by Georgia Writers Museum. The sentiment could be...
by Chip Bell | Feb 15, 2023 | Customer Loyalty
Your mother advised, “You don’t get a second chance to make a good first impression.” Correct or incorrect, your customers’ first encounters with you and your organization teach them what to expect as well as whether to return. That first look shapes their...
