by wiadmin | Jun 4, 2019 | Customer Loyalty
When I was a young boy, I imagined I was Wild Bill Hickock a lot of the time…or sometimes I was Hopalong Cassidy. We watched the great cowboys on black and white television and then rushed to the back yard to replicate their antics. I now live on the 13th...
by wiadmin | May 16, 2017 | Customer Loyalty
Actions speak louder than words. We know a company is telling the truth by their history of promise keeping. The focus should be less about immediate damage control and more about building a deep reservoir of trust. There will always be hiccups. Customer service is...
by wiadmin | Apr 25, 2017 | Customer Loyalty, Leadership
What if you were required to fill out an online form if wanted the phone number or address of an enterprise with whom you wanted to do business? Let’s say you were driving to a meeting at their location and you needed to contact someone to let them know you were...
by wiadmin | Dec 13, 2013 | Customer Loyalty
Whatever happened to old fashioned customer service? The kind you remember as a kid…especially if you grew up in a small town or close-knit neighborhood. The butcher gave your dog-in-tow a fresh bone… there were no rules back then preventing pet dogs from...
by wiadmin | Nov 12, 2013 | Customer Loyalty
A good friend once told me that using quantitative metrics to assess a qualitative experience is a bit like trying to drive a nail with a B flat. Now, there is nothing wrong with B flats. Mozart used them all the time in his symphony-composing work. But, when he...