Is Your Customer’s Experience Fresh?

Is Your Customer’s Experience Fresh?

William Shatner is a part of my morning start-your-engines. At least most mornings. At 6 a.m. with a cup of fresh hazelnut black coffee, my wife and I watch a few minutes of the news. It gives our day a fresh, up-to-date beginning. Most days, William Shatner does a TV...
Are You a Protestor or a Champion?

Are You a Protestor or a Champion?

It started and ended with wine and cheese on the veranda overlooking a manicured lawn.  The black gardener had just finished mowing the lawn before the six ladies arrived in their luxury SUVs. In the middle of their chit-chat about the country club menu and the...
Today’s Customers Want a Barefooted Cowboy

Today’s Customers Want a Barefooted Cowboy

Yes, that photo is really me at eight years old with my younger cousin, Rick Bell. Rick was from Savannah and would come to visit me for a week at my rural home almost every summer. We pretty much lived in the woods and didn’t even turn “cowboys” off...
The Fall of Summer

The Fall of Summer

Fall leaves are a lot like customers.  They typically don’t depart simply due to the lure of a competitor like gravity invites a leaf to the ground.  They are pushed out by the negative force of poor service or indifferent service.   All my life I...